Good news for Litecoin (LTC) investors, the coin is back on track for a breakout. Experts believe that the main factor that could help accelerate its growth is its community.
Litecoin Intensifies Marketing Campaign
The Litecoin (LTC) community has been pushing for an aggressive crypto marketing approach. It was prompted by sustains efforts put into other coins to promote the micro-payments industry. The Litecoin (LTC) foundation has encouraged its community to promote the campaign. Charlie Lee, Litecoin founder, took to Twitter and addressed the community asking them to be a part of the campaign.
The market has several coins with relentless marketing strategies, and they compete fiercely with LTC, overshadowing the cryptocurrency. This happened in the past when Mindgeek picked Verge. The founder of Litecoin spoke about it and asked why the firm didn’t opt for a more established coin such as Litecoin.
The Litecoin foundation is promoting the campaign by urging the community to ask all their favorite shops and brands to enable payment using cryptocurrency. The company plans to make it easier for brands to integrate LTC so their community can ask their shops to let them pay with Litecoin.
How Litecoin benefits businesses today
For businesses, this cryptocurrency offers lots of advantages. A few include low fees, speed, and security. It allows enterprises to pay instantly with a single click. Payment processors such as Aliant and CoinPayments carry out this process.
The Blockchain platform also adds some level of security. Litecoin is one of the safest networks, and it provides enterprises with a method of payment that protects them against online attacks and fraudulent schemes.
Litecoin (LTC) currently trades at $120.56 against the Dollar. In the last 24 hours, up to $355 million coins have been traded. However, the coin still has a long way to go, but if the market improves, expect the coin to have a strong run.