- XRP has gotten the exposure it needs after BBC spread word about the token.
- Ripple chief claims Swift is less stable XRP when it comes to cross-border transactions.
The XRP digital asset has thrived in the utility front and struggled in the market as a result of dwindling prices. Ripple has devised many ways to spread the word about its native token XRP. Now, for today’s XRP news, BBC has spread the word about XRP. It is more like an XRP news by BBC as it was a debate about cross-border remittances. The move by the BBC creates a unique situation for the asset as it gives it some percentage of the type of media exposure it needs to drive to new heights. The number three largest crypto by market cap reportedly solves the inefficiencies that are affecting the cross-border payment front. The report came via a tweet, it says “Ripple’s XRP has gotten its first mention on one of the leading global news agencies, BBC.”
The mention of XRP came during one of the most recent episodes of “Worklife,” a program that is dedicated to discussing the most recent business updates. During the show, Ripple’s XRP was mentioned as a viable solution for the current high-end and inefficient transactions that typically take longer to complete. During the Worklife on BBC, Nathalie Oestmann, the COO of Curve said:
“Right now, if you want to make cross-border transactions, you will see that it’s a time-consuming process. Because clearing and settlement can take days.”
Oestmann added that Ripple has the capacity to fix these inefficiencies concerning global payments by offering businesses the opportunity to carry out cheaper and faster transactions. According to Oestmann:
XRP (XRP) Price Today – XRP / USD
“Ripple is producing multiple commercial opportunities for many companies today who want to do cross-border exchanges, by removing the multi-day process and other hangovers with its product.”
XRP is no Stranger to Media Debates
Oestmann also adds that the XRP coin is a very volatile token and not yet proven. In opposition to these remarks, Ripple CEO, Brad Garlinghouse declared that the funds transfer giant SWIFT isn’t as stable as Ripple’s native token. Garlinghouse says it takes a few seconds to complete XRP transactions. But about two to three business days for SWIFT funds transfer to be completed. The number three largest token isn’t a stranger to the mainstream media. Recall that Garlinghouse recently appeared on CNN back to discuss the speed at which XRP is getting adoption and many other issues related to Ripple.