Ethereum (ETH) has just secured a new deal that will allow its users to attach their addresses to a high-level internet domain name – making things much easier for users to remember the identifiers linked with their services, wallets, and assets.
The Ethereum Name Service Partnership
The ENS (Ethereum Name Service) – that allows ETH users to swap long addresses with “human readable names” attached to a .eth domain – has collaborated with Minds + Machines Group (MMX), a firm that operates and owns “top-level domains” within the DNS (Domain Name System) of the internet. The announcement of the partnership came on Friday.
This means Ethereum (ETH) users can now register their addresses with the soon-to-be-launched .luxe domain of MMX, providing a more user-friendly means of accessing blockchain-based services and assets such as smart contracts and decentralized applications.
Nick Johnson’s Remark
The Ethereum Network Service lead developer – Nick Johnson, said that they are very excited to be helping the advance integration between the ENS and the DNS-based name service, enhancing usability for blockchain users and applications.
He also said that the “natively blockchain enabled” .luxe domain will provide more domain choices for Ethereum users. He added that the collaboration enhances integration between blockchain technologies and ETH legacy Domain Name System space.
The Mind + Machines Group hasn’t launched .luxe yet, they want to hold a limited registration period in October for users of Ethereum Network Services to claim their .luxe names. The firm plans to offer the domain names to the public by the end of October.
Ethereum (ETH) Price Today – BTC / USD
At the time of writing, Ethereum (ETH) is changing hands at $406 after a decrease of more than 2 percent over the past twenty-four hours. The current market cap of the digital currency is $41.11 billion and its trading volume over the past twenty-four hours is $1.53 billion.